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Search results for “paid search”
Transparency in online medium exposes weak sales strategy
04/06/2016
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9:38:31 AM
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Discrepancy in pricing on different online platforms is prevalent in China. Hotel companies need to dig deeper to be in control of “selling-rates”.
Expedia’s new bidding model: Some hotel experts remain skeptical
03/04/2016
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6:45:44 PM
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Expedia Inc’s Accelerator program could allow hoteliers to — for a fee — bump up their visibility to a top page in a consumer’s search; however, most hotel experts were skeptical about whether this service would gain much traction.
How to optimize travel search results with an analytics framework
03/16/2016
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9:26:20 AM
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Brand marketer could optimize search results and lift conversion rate by fully understanding search behaviors on your site and organizing the data for the development of insights to drive action and to understand your baseline for improvement.
Foreign OTAs – can they challenge the likes of Ctrip and Qunar?
01/29/2016
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10:02:43 AM
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Domestic OTAs have been engaged in a cut-throat battle over the past few years. Foreign OTAs have room for growth, but they need to move assiduously.
Looking back and ahead – hotel marketing shifts
12/24/2015
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3:35:15 PM
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As we reach 2016, Tnooz is unveiling its customary series of reflections on the year behind us and what the travel, tourism, and hospitality industry might expect looking ahead.
Google’s power, and its latest statistics, dominate BTO
12/09/2015
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7:12:17 PM
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Google was a constant theme during the keynotes at last week’s Buy Tourism Online event in Florence, Italy, but Lufthansa’s distribution cost charge (DCC) also made a few honorary appearances.
Shanghai Transport Authority slaps RMB100,000 fines on Uber and Yongche
09/28/2015
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10:47:05 AM
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Shanghai Transportation Commission has issued Uber and Yongchewith a RMB100,000 fine each last week which neither car-hire apps have paid yet.
For B2B suppliers: how to access China’s outbound tourism industry
09/08/2015
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10:31:06 PM
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International travel suppliers who want a slice of China’s outbound market should think about partnerships with Chinese online travel agents.
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